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All articles Game Accounts 3 SaaS & Apps 3 Domains 3 Social Media Accounts 3 Digital Products 3 Due Diligence 2 Valuation 2 Communities & Newsletters 2 Websites 2 Marketplace Guides 1 Transfers & Handover 1 Escrow & Safety 1 Online Business Basics 1

Valuation

How to Value an Online Business: Methods, Multiples and Examples

How online businesses are really valued: earnings, add-backs, multiples and risk, with worked examples for websites, SaaS, newsletters and accounts.

N Nadia Brooks October 6, 2026·11 min read

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