Sell SaaS & Apps
List your SaaS businesses and apps in minutes, reach buyers around the world and close in a safe Deal Room. Start now — you only create an account when you are ready to save.
Step 1
Choose the type — the form adapts to it.
The listing fee for your type and price is shown before you pay. No success fee when you sell.
Why sell SaaS & Apps here
The form, the verification and the transfer checklist are built for your type of asset — so buyers get what they need and you sell faster.
What buyers look at
Show them clearly — verified if you can — and serious buyers make offers faster.
Recurring revenue
Good: Growing
MRR, subscriptions or licence renewals.
Churn
Good: Under 5% a month
Low churn makes every customer worth more.
Active users
Good: Real, recent
Downloads and sign-ups are not usage.
Code & stack
Good: Clean, documented
Easy to take over means more buyers.
Benchmarks are rules of thumb from public sales. Your niche and numbers decide the real price.
Price drivers
Typical price (rule of thumb)
Often 3–5× yearly profit; fast growers on revenue
Recurring revenue, low churn and clean code decide software prices.
By type
Each type has its own form, checks and hand-over — open the guide for yours.
Subscription software, AI tools and web apps with customers.
Selling guideiOS and Android apps with users or revenue.
Selling guideChrome, Firefox, Edge and Safari extensions.
Selling guidePlugins and themes sold on WordPress.org, marketplaces or their own site.
Selling guideAI software, custom GPTs and assistants, AI agents and prompt libraries.
Selling guideApps and add-ons sold in platform app stores: Shopify, WooCommerce, BigCommerce, Wix, Figma, Atlassian and more.
Selling guideBots used by servers, groups and teams — with their users and premium plans.
Selling guideKeep more
Example only. Other marketplaces' fees vary.
How it works
Answer the questions for your type and set your price.
Prove ownership to earn a badge buyers trust.
Negotiate in private and accept the best one.
Hand over with the checklist and keep the full price.
Prepare to sell
3 months before
Retention raises the price most.
2 months before
Deploy steps, services, credentials.
When you list
Verified revenue on the listing.
After the sale
Walk the buyer through code and servers.
Questions
Still have a question?
Yes. Use the confidential format: the price is on request and details are shown only to buyers you approve after they accept a non-disclosure agreement.
Connect a read-only Stripe key and your revenue is confirmed at the source — no screenshots needed.
A small listing fee for your type and price, shown before you pay. There is no success fee: the marketplace never takes a percentage of the sale price. See pricing.
No. Start your listing right away; we ask you to create a free account only when you save it.
Monthly recurring revenue, churn, revenue per customer, growth and costs. Connect Stripe to verify them.
Apple and Google both support moving an app to another developer account without losing reviews — the Deal Room checklist lists the steps.
For software businesses buyers expect it. Say clearly what is included and whether any code is licensed from others.
About ten minutes: choose the type, describe it, add your numbers, prove ownership and set a price. Your answers save as you go, so you can finish later.
It takes a few minutes. The sale price stays yours.